Shopify Speed Optimisation
Improve your Shopify store's PageSpeed score and Core Web Vitals
What's Included
- Shopify PageSpeed & GTmetrix audit
- Image compression & WebP conversion
- Render-blocking app script elimination
- Liquid template optimisation
- Lazy loading for images & videos
- Critical CSS inlining
- JavaScript defer & async optimisation
- LCP, FID/INP, CLS improvement
- Third-party script audit
- Before/after performance report
About This Service
A slow Shopify store costs you sales. Research shows that a 1-second improvement in load time can lift conversions by 2–3% in e-commerce — and Google's Core Web Vitals directly affect your store's organic search rankings. At WebCraftera LLP, we diagnose and fix every performance bottleneck in Shopify stores, from oversized images and render-blocking apps to unoptimised Liquid templates.
Our Shopify speed optimisation typically achieves a 20–40 point increase in Google PageSpeed score. We audit app scripts for load time impact, implement lazy loading for below-the-fold content, convert images to WebP, defer non-critical JavaScript, and reduce Largest Contentful Paint (LCP) by prioritising above-the-fold content loading.
Technologies We Use
Industry-leading tools and frameworks we leverage to deliver this service.
Key Benefits
Higher conversion rates from faster page loads
Better Google rankings through Core Web Vitals
Lower bounce rates on mobile
Improved customer experience
Competitive advantage over slower stores
Our Process
Performance Audit
PageSpeed, GTmetrix, and WebPageTest analysis to find every bottleneck.
App Script Audit
Identifying and removing or deferring unnecessary app scripts.
Image Optimisation
Compressing and converting all images to WebP.
Code Optimisation
Deferring JS, inlining critical CSS, and streamlining Liquid.
Core Web Vitals Fixes
Targeting LCP, INP, and CLS metrics specifically.
Report & Monitoring
Before/after comparison and speed monitoring setup.
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